Angela Sauer MSP Consulting Review: 15 Years With Fox & Crow Group
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Angela Sauer Fox & Crow Group Review: Nearly 15 Years of Consistent Results Across Multiple Initiatives
Thank you to Angela Sauer for this review of her long-term experience working with Ian Richardson, Co-Founder of Fox & Crow Group.
First Published: October 1, 2025
Last Updated: May 1, 2026
Professional relationships that endure across fifteen years are not sustained by courtesy — they are sustained by consistent value. When an advisor continues to be recommended after nearly a decade and a half of collaboration across a variety of projects and business contexts, it reflects something genuine: the work keeps producing results, and the relationship keeps earning trust.
This Angela Sauer Fox & Crow Group consulting review reflects exactly that kind of enduring professional relationship.
"Have worked with Ian for nearly 15 years across a variety of projects and initiatives — highly recommend partnering with him and his team to help your business reach new heights."
What 15 Years of Advisory Consistency Looks Like
Fifteen years in a professional advisory relationship spans multiple stages of business growth, multiple market cycles, and multiple strategic pivots. An advisor who remains relevant across that span is not just knowledgeable — they are adaptable, genuinely invested in the client's success, and capable of growing alongside the businesses they support.
For MSP owners and IT channel professionals, finding that kind of long-term partner is genuinely difficult. Most consulting relationships are transactional by design — a specific project, a defined deliverable, a fixed timeline. Relationships that evolve into true long-term advisory partnerships are earned through sustained quality of work and trust built over time.
Sauer's recommendation reflects both.
Variety of Projects and Initiatives: Breadth of Expertise
Sauer specifically notes working across "a variety of projects and initiatives" — which points to the breadth of Ian Richardson's advisory capability.
In the IT channel and MSP world, that breadth typically spans:
Strategic planning. Helping business owners and leadership teams get clear on where they are going, what they are prioritizing, and how they are going to get there. Ian Richardson's use of the StratOp framework provides a structured approach to this work.
Go-to-market strategy. Defining how an MSP or IT channel vendor positions, communicates, and sells in a specific market. This includes ideal client profiling, messaging, channel strategy, and sales process design.
Operations and process. Examining how the business actually runs and identifying where processes create friction, create risk, or limit scalability.
Business development. Building the pipeline and relationship infrastructure that connects strategy to revenue.
An advisor who can work across these domains — and keep them connected to each other — provides substantially more value than one who specializes in only one.
Helping Businesses Reach New Heights
Sauer's recommendation framing — "help your business reach new heights" — is aspirational but grounded. It implies that the work has produced meaningful business growth across the duration of the relationship.
In the IT channel, "new heights" takes different forms depending on the business:
- Revenue and profitability milestones that previously felt out of reach
- Successful entry into new markets or verticals
- Operational improvements that allowed the business to scale without breaking
- A leadership team that is aligned and executing effectively
- A business that is less dependent on the founder and more capable of operating independently
Whatever form it takes, sustained growth over fifteen years of a professional relationship is a meaningful outcome — and one that reflects well on both the advisor and the business owner who engaged with the work seriously.
The Case for Long-Term Advisory Relationships in the IT Channel
MSP owners who engage with strategic advisors on a one-time or short-term basis often find that the initial gains fade. The plan that felt clear immediately after a planning session becomes blurry when the day-to-day pressures return. The new habits that felt established after a few coaching sessions revert when accountability disappears.
Long-term advisory relationships sustain the gains by maintaining the accountability, adapting the strategy as conditions change, and providing a consistent outside perspective that internal teams cannot provide for themselves.
The relationship Sauer describes — nearly fifteen years across a variety of contexts — is a model for what that kind of sustained partnership can produce.
Explore long-term MSP consulting and advisory with Fox & Crow Group.
See more Fox & Crow Group client testimonials and success stories.
Book a call to start a conversation about your MSP's growth objectives.
FAQ: Long-Term MSP Advisory with Fox & Crow Group
What does a long-term MSP advisory relationship with Fox & Crow Group involve?
Long-term relationships typically include ongoing strategic guidance, regular accountability sessions, and adaptive support as the business evolves — rather than a one-time project or deliverable.
Why is long-term advisory more valuable than project-based consulting?
Long-term advisory sustains the gains from initial strategy work by maintaining accountability, adapting the plan as conditions change, and providing consistent outside perspective across multiple stages of growth.
What types of projects does Fox & Crow Group typically work on with long-term clients?
Projects span strategic planning, go-to-market strategy, sales process development, operations improvement, business development, and leadership coaching — often across multiple of these domains over the course of a relationship.
How do I start a relationship with Fox & Crow Group?
Book a strategy call with Ian Richardson to discuss your business's current position and what a sustained advisory relationship would look like for your specific situation.
The breadth Sauer describes across 15 years reflects the same interdependency that Scott Wright's operations and consulting review covers — an advisor who can work across operations, sales, and strategy rather than one function in isolation produces compoundingly better outcomes. Brett Pacek's long-term advisory review covers what that sustained relationship produces from a different business context.
MSP owners evaluating whether Fox & Crow is the right long-term partner can see the range of what the full solution set offers — and the most complete single demonstration of what a sustained engagement produces is in how one MSP's two-year commitment to the process changed every part of their sales function.