Innovating Real Estate and Beyond: An Interview with Dave Marcinkowski

dave marcinkowski

In the latest episode of WIN – What’s Important Now?, host Carrie Richardson sits down with Dave Marcinkowski, the visionary founder of Madera Residential and a nominee for the prestigious EY Entrepreneur of the Year award.

Dave shares his inspiring journey from humble beginnings as a bookkeeper to leading multiple successful ventures in real estate, property technology (prop tech), and financial technology (fintech). This blog post delves into the key takeaways from the episode, providing an in-depth look at Dave’s companies and his remarkable career.

Episode Recap:

In this insightful episode, Dave Marcinkowski recounts his entrepreneurial journey, the challenges he faced, and the innovative solutions he developed. The conversation touches on the inception of Madera Residential, the creation of Quext, and the introduction of fintech solutions designed to improve the financial well-being of renters. Dave’s story is a testament to resilience, creativity, and the power of teamwork.

About Dave Marcinkowski:

Dave Marcinkowski is the founder of Madera Residential, a leading real estate investment company based in Lubbock, Texas. With over 32 years of experience in the apartment industry, Dave has pioneered several innovations in real estate and technology. His entrepreneurial spirit and commitment to improving the multifamily housing sector have earned him a nomination for the EY Entrepreneur of the Year award. Under his leadership, Madera Residential has grown exponentially, and his ventures in prop tech and fintech continue to break new ground.

Companies Discussed in the Podcast

Madera Residential:

Madera Residential is a real estate investment company focused on the acquisition, management, and development of multifamily housing communities. Founded in 2008, Madera has grown to manage over 12,000 apartment units across Texas, with plans for significant expansion. The company’s mission is to provide high-quality housing while leveraging technology to enhance the living experience for residents.

Key Highlights:

  • Founded in 2008
  • Manages over 12,000 apartment units
  • Focus on integrating technology to improve resident experience


Quext is a property technology (prop tech) company that develops innovative solutions tailored to the needs of the multifamily housing industry. Quext offers a range of products designed to enhance operational efficiency and resident satisfaction. One of its standout products is a smart thermostat hub that uses LoRaWAN technology, providing a secure and cost-effective way to manage smart devices across apartment communities.

Key Highlights:

  • Focus on multifamily housing technology solutions
  • Innovative products like the LoRaWAN-based smart thermostat hub
  • Created from the need to solve practical problems in real estate management

dave marcinkowski rent plus

Rent Plus

Rent Plus is a fintech solution developed to help renters improve their financial health. It offers a digital bank account that automates rent payments, reports them to credit bureaus, and provides financial incentives like Visa Rewards. Rent Plus aims to make financial management easier and more beneficial for renters, helping them build credit and save money.

Key Highlights:

  • Digital bank account tailored for renters
  • Automatic rent payment and credit reporting
  • Financial incentives through Visa Rewards


Espuela is the holding company for several fintech solutions, including Rent Plus, Viva First, and Fan Inc. Each of these fintech ventures targets specific markets, providing digital banking solutions to underserved communities. Viva First focuses on the Latino community, while Fan Inc. caters to student athletes with NIL (Name, Image, Likeness) deals, offering unique features like embedded NFT systems for creating digital collectibles.

Key Highlights:

  • Holding company for multiple fintech solutions
  • Tailored financial services for specific communities
  • Innovative features like embedded NFTs for student athletes

Fox and Crow Group is Always Learning From Other Entrepreneurs:

Dave Marcinkowski’s journey is a powerful example of how innovation, resilience, and teamwork can drive success in the real estate and technology sectors.

His ventures, Madera Residential, Quext, and the fintech solutions under Espuela, showcase a commitment to improving the multifamily housing experience and enhancing financial well-being for renters. This episode of Win What’s Important Now is a must-listen for aspiring entrepreneurs and industry professionals alike.

Dave Marcinkowski WIN podcast cover

Listen to the Full Episode: Don’t miss this inspiring conversation with Dave Marcinkowski on Win What’s Important Now. Listen to the episode here:


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